Enjoy Events strengthens its presence across European communities

31 Aug 2026  ·  Enjoy Events  ·  4 min read

Enjoy Events is extending its reach across the UK and Europe, with a programme that now takes concerts, comedy and cultural events to communities in a growing number of cities. The work is built on a straightforward belief: people living far from home deserve nights out staged to the standard of the cities they live in.
The team promotes and delivers shows in rooms of every size, from 400-seat halls to arenas of 12,000 seats. Choosing the right room for each city is central to the approach. A full, warm venue makes a better night for the artist and the audience than a larger room that never quite fills.

Touring across eight countries

A current European tour is routed across fifteen cities in eight countries, from Madrid to Paris, with ticket sales open in every market. Each date is planned individually, taking in local venues, travel, language and the habits of the audience that will be attending.
Closer to home, a comedy tour visited six UK cities in nine days, with each show placed in the room built for it. Early and late performances are added where demand asks for them, and members' pre-sales give loyal audiences the first chance to buy.

Our audience follows us from city to city. The least we can do is make sure every city feels like it has been looked after.

The Enjoy Events team

Reaching the audience directly

Enjoy Events promotes through its own channels, including the Enjoy Radio station, its newsletter and social media, as well as paid media. This direct relationship allows the team to speak to audiences in their own language and to respond when they tell us what they want. It also keeps the programme honest, because the team hears quickly which cities and artists people most want to see.
Tickets for the group's shows are sold through Enjoy Tickets, which supports five languages, QR tickets and reserved seating, and which gives the team a clear and honest view of sales as they happen. Together the brands allow a show to move from announcement to sold-out night with a single, consistent experience.
Artists, venues and local partners who would like to work with Enjoy Events can start a conversation through the partnerships page of this website. Enjoy Events also welcomes introductions from community groups and local organisers who know what their city is missing.

Enjoy Events

Part of the Enjoy group. News from the brand is published here and on its own channels.